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Research

2026 Mid-Year Survey

This survey serves as a pulse check to explore how ideologically-moderate white women feel about relevant topics like the economy and artificial intelligence, as well as an update to many questions asked in Galvanize Action’s previous Start of Year Survey in January.

Key Findings

  • The economy remains the top issue for ideologically-moderate white women, and we see evidence that financial strain is getting more intense, concern about affordability is high, and blame for the current state of the economy is largely focused on President Trump.
  • Women in this audience report feeling more concerned than excited about artificial intelligence, and while many have only heard a little about data centers, they express concern about the impact on things like the environment and utility costs.
  • Approval ratings for Trump on many issues, notably including the economy and foreign affairs, have dropped.
  • We see evidence of desensitization to the actions of the government.

Issue Ranking

Galvanize Action presented respondents with a list of issues and asked them to rank each one from 1 (most important) to 10 (least important).

Consistent with when we last asked in January, a plurality of women surveyed ranked “economy” as #1, and a majority ranked it somewhere in their top 5. Also consistent with our January survey, while “preserving democracy” has the second highest percentage ranked #1, a majority of respondents actually rank it somewhere between 6 and 10.

Heatmap chart showing distribution of how top issues are ranked. Full data in table in questionnaire section.

The most notable shifts between January and May were slight increases in importance for climate and foreign affairs, and a decrease in importance for abortion.

Chart showing change in mean issue rankings: Jan to May 2026. There are no large changes. Full data in table in questionnaire section.

In the figure below, red squares indicate that an issue has lost percentage points at that ranking, while blue squares indicate that an issue has gained percentage points at that ranking. Darker colors indicate greater change.

Heat chart showing changes in rank distribution of top issues (such as that the economy is still the top issue, but 2.8pp fewer women selected economy as their top issue) Full data in table in questionnaire section.
Reading this chart: for example, we see that while economy remains number one overall, 2.8% fewer respondents ranked economy as number one in the May survey.

The Economy & Finances

The majority (83%) of women surveyed indicated that they would rate current economic conditions in the country as bad or terrible.

Overall, how would you rate economic conditions in this country today?

Terrible31%
Bad52%
Good16%
Excellent1%

When asked about their personal financial situations, responses indicate that finances are more strained now than they were at the start of the year. A plurality of women surveyed report that they are able to cover basic expenses but unable to save money, which is consistent overall with previous findings in January. However, notably fewer respondents say they are living comfortably and saving a little or saving easily and can afford extras, while more respondents now say they are falling behind or relying on credit or are in a financial crisis.

Chart showing that women's financial situations are slightly worse than they were in January, and a plurality say they can currently cover basic expenses but can't save.  Full data in table in questionnaire section.

Because these findings are from two different samples of moderate white women, we also asked respondents how their current financial situation compares to the start of this year. While a plurality of women say their situations are about the same, we see that nearly half of respondents (49%) indicate their finances have gotten either somewhat worse or much worse.

Chart showing 43% of women's financial situation is the same as January, 33% somewhat worse, 16% much worse. Full data in table in questionnaire section.

The majority of women surveyed report that they are very or extremely concerned about day-to-day costs, such as gas and transportation and the prices of groceries and household goods. They also report high levels of concern toward expenses such as healthcare premiums and out-of-pocket costs, as well as utility bills such as gas, electricity, and water. Accordingly, the two categories with the highest rates of concern are also the two categories that the majority of respondents report having affected their families the most, as well as the two top responses when asked which they are the most worried about in regards to their personal finances. Increases in the prices of gas, groceries, and household goods are the areas that our audience are most concerned about.

Chart showing most (68%) women are most concerned about grocery and household goods prices (then gas). Full data in table in questionnaire section.

Just over half (56%) of respondents say they think the war with Iran has contributed a great deal to rising prices, and nearly half of respondents say the same about US tariff policies (49%) and federal government spending (47%). Though they still think there has been an impact, fewer respondents think labor shortages due to immigration enforcement or artificial intelligence (AI) and data centers have had a significant impact on rising prices.

Chart showing how much women think things like the war with Iran, federal spending, corporate pricing decisions, US tariffs, immigration enforcement, and AI have impacted prices. Full data in table in questionnaire section.

When asked to rate current economic conditions in the country, the majority said “bad” (52%) or “terrible” (31%). We later asked the “bad or terrible” subset of women who they give the most blame to for the current state of the economy. The majority of respondents said they blame Donald Trump. The next most frequent response was “no one in particular.”

Chart showing a majority of women (59%) blame Donald Trump for economic conditions. Full data in table in questionnaire section.

Artificial Intelligence and Data Centers

When asked how they feel about the increased presence of artificial intelligence in daily life, a majority (56%) of respondents report feeling more concerned than excited, and only 14% say they feel more excited than concerned.

Chart showing a majority of women are more concerned than excited about AI in daily life. Full data in table in questionnaire section.
Chart showing most women know "a little" about AI data centers. Full data in table in questionnaire section.

We asked respondents who have heard about data centers whether they think data centers are mostly good or bad for a variety of issues. The majority of respondents say they think data centers are mostly bad for home energy costs, the environment, and quality of life for people who live near them. Opinions are more mixed when it comes to local jobs and local tax revenue.

Chart showing that most women have either a negative or neutral opinion of most aspects of data centers. Full data in table in questionnaire section.

Respondents also report concern about the impact of data centers on many things such as water and electricity usage, costs, reliability, and pollution. The majority of respondents are at the very least moderately concerned about the impact of data centers on all issues presented. 

These findings tell us that moderate white women are more concerned than excited about the increase in use of artificial intelligence in daily life, and while many women in our audience are not fully aware of data centers or their impact, those who do know about them are concerned about their impact on the environment and finances.

Chart showing the level of concern women have about aspects of data centers. Full data in table in questionnaire section.

Opinions on Trump

Overall, we see that half (50%) of women surveyed say they strongly disapprove of President Trump when considering the past year. In comparison to when we asked this question previously to a different panel of respondents in January, approval ratings appear to have decreased slightly.

Chart showing that 50% of this audience strongly disapproves, and 19% somewhat disapprove of Donald Trump, and that opinions have slightly shifted toward disapproval since January. Full data in table in questionnaire section.

As another follow-up to January, we also asked participants to rate how they think Trump has been handling specific issues. The figure below shows the overall approval ratings (somewhat or strongly approve) from January and May. Approval for Trump on foreign affairs and economy decreased the most, with the war in Iran and its effects on gas prices being top of mind for our audience.

Chart showing approval of Trump on issues like foreign affairs and the economy, compared to January. It shows a reduction in approval across the board. Full data in table in questionnaire section.
The topics with the largest difference between the January & May surveys are at the top.

Democracy

Galvanize Action asked ideologically-moderate white women whether they agree or disagree that the federal government is taking actions that could interfere with the fairness of the elections. While just under half (47%) said they either somewhat or strongly agree, a plurality of respondents (37%) opted to remain neutral.

Chart showing agreement/disagreement with the statement "the federal government is taking actions that could interfere with the fairness of the 2026 midterm elections." 37% are neutral, 47% agree. Full data in table in questionnaire section.

Red Lines

We presented respondents with a list of potential actions that could be taken by the federal government and asked them, regardless of their likelihood, which actions would make them feel the need to speak out, protest, or take other actions against them. Participants were allowed to select as many responses as they wanted. We also asked this question to three different samples of moderate white women in previous surveys conducted in March, August, and November of 2025, as well as in January of 2026.

Chart showing a list of actions the federal government could take (like allows the military to use deadly force against peaceful protesters) and whether that item would cause a respondent to "do something about it". Broadly, respondents are less likely to "do something" about any item on the list compared to past surveys. Full data in table in questionnaire section.
The option to select “passes a law banning abortion at the federal level” was not available in the March 2025 survey.

A note on methodology:
In previous surveys, respondents could select both “I would not risk my safety. . .” or “I would not oppose any of these actions” and also select other options. This is no longer permitted, but may cause some variance between surveys.

Looking at responses over time, we are starting to see evidence of decline, with all responses showing lower selection rates, and a potential increase in lack of opposition to any of the actions presented. We also see further evidence that November of 2025 was an outlier, with the return to baseline for “I would not risk my safety to oppose any of these actions” remaining steady.

Candidate Traits

This survey also asked which three traits mattered most to this audience when making a voting decision for US House or Senate. Our January survey asked a similar question. In this iteration, we included options that could be categorized as stereotypically masculine or stereotypically feminine in order to analyze patterns based on perceptions of gender. Consistent with findings from January, we see that three of the most frequently selected responses are “honest and transparent,” “respects the rule of law,” and “keeps promises.” Also among the top responses is “cares about people like me.” All four of the top responses were included as “neutral” or not stereotypically gendered responses.

Chart showing importance of traits a senate/house candidate could have. Most important are "honest and transparent" then "respects rule of law" then "cares about people like me" then "keeps promises." Full data in table in questionnaire section.
The chart above, segmented by levels of internalized sexism. A standout difference is that women with LOWER than avg sexism are more interested in leaders who work with others to solve problems.

Midterm Vote Choice

This survey also asked participants how they plan to vote in the midterms. These findings remain consistent with January results, showing that, while more women surveyed say they plan to vote Democrat than Republican, a quarter say they are not sure yet how they’ll vote, and an additional 16% say they do not plan to vote in the midterms at all.

Chart showing 34% plan to vote democrat, 24% republican, 25% unsure, 16% won't vote. Full data in table in questionnaire section.

Questionnaire

QUESTION #1 | ISSUE RANKS

The following list of issues is presented alphabetically. Thinking about the issues our government could address, please rank the following from MOST important (1) to LEAST important (10):

12345678910
Economy27%18%11%12%6%5%5%6%4%6%
Preserving democracy16%8%5%7%7%6%7%8%13%23%
Abortion11%5%8%6%8%7%9%10%13%22%
Crime10%15%14%12%12%9%9%8%6%5%
Climate9%10%10%10%11%11%6%8%13%12%
Immigration7%9%6%7%4%8%11%14%22%12%
Healthcare6%13%16%10%12%13%11%12%6%2%
Education5%6%12%14%15%12%12%11%7%5%
Gun violence4%9%10%12%14%14%16%11%7%2%
Foreign affairs/focus overseas4%6%8%10%11%14%13%13%11%10%

QUESTION #2 | ECONOMIC CONDITIONS

Overall, how would you rate economic conditions in this country today?

Terrible31%
Bad52%
Good16%
Excellent1%

QUESTION #3 | CURRENT FINANCIAL SITUATION

Which of the following best describes your current financial situation?

January 2026May 2026
I can’t cover basic expenses and am in a financial crisis12%16%
I’m falling behind or relying on credit9%14%
I can cover basic expenses, but can’t save37%42%
I’m living comfortably and saving a little33%24%
I’m financially secure, saving easily, and can afford extras9%4%

QUESTION #4 | FINANCIAL SITUATION COMPARED TO BEGINNING OF YEAR

Compared to the beginning of this year, how would you describe your current financial situation?

Much worse16%
Somewhat worse32%
About the same42%
Somewhat better7%
Much better2%

QUESTION #5 | AFFORDABILITY CONCERNS

How concerned, if at all, are you about the affordability of each of the following in your area?

Not at all concernedNot too concernedModerately concernedVery concernedExtremely concerned
Gas and transportation costs3%6%19%34%38%
Grocery and household goods prices2%8%21%32%36%
Healthcare premiums or out-of-pocket costs4%11%28%32%25%
Utility bills (electricity, gas, water)3%12%29%31%25%
Housing costs (rent or home prices)7%14%31%27%21%
Childcare costs39%17%22%14%9%

QUESTION #6 | EFFECTS OF RISING PRICES

Thinking about the past few months, how much, if at all, have rising costs in each of the following areas affected you or your family?

Not at allA littleSomewhatA lotA great deal
Gas and transportation costs7%12%18%32%31%
Grocery and household goods prices5%12%21%32%30%
Utility bills (electricity, gas, water)9%20%27%25%19%
Healthcare premiums or out-of-pocket costs20%16%28%17%18%
Childcare costs68%7%12%8%6%
Housing costs (rent or home prices)31%13%27%15%14%

QUESTION #7 | MOST WORRIED

Thinking about your personal finances, which 2 of the following are you most worried about right now?

Grocery and household goods prices68%
Gas and transportation costs43%
Utility bills (electricity, gas, water)38%
Housing costs (rent or home prices)26%
Healthcare premiums or out-of-pocket costs18%
None of these3%
Childcare costs2%

QUESTION #8 | CONTRIBUTING FACTORS TO RISING PRICES

How much, if at all, do you think each of the following has contributed to rising prices in the United States?

Don’t knowNot at allNot very muchSomewhatA great deal
The war with Iran4%3%6%31%56%
Federal government spending3%2%11%37%47%
Corporate pricing decisions5%2%11%46%35%
U.S. tariff policies4%3%14%30%49%
Housing costs (rent or home prices)9%14%21%36%20%
Immigration enforcement and labor shortages13%11%25%34%17%

QUESTION #9 | ECONOMY BLAME

Who do you give the most blame to for the current economic conditions?

Respondents who said the current state of the economy is “bad” or “terrible”
Donald Trump59%
No one in particular12%
Corporate greed / large companies9%
Joe Biden7%
Billionaires / the wealthy5%
Congress (Democrats)4%
Congress (Republicans)4%
Wall Street / big banks1%
Someone or something else0%

QUESTION #10 | AI FEELINGS

Artificial intelligence, also known as AI, is designed to learn tasks that humans typically do, for instance recognizing pictures or generating text.

Overall, would you say the increased use of artificial intelligence (AI) in daily life makes you feel…

More excited than concerned14%
Equally concerned and excited30%
More concerned than excited56%

QUESTION #11 | AWARENESS OF DATA CENTERS

How much have you heard or read about data centers? By data centers, we mean buildings filled with computer equipment that powers streaming services, artificial intelligence (AI), online banking, and other things.

Nothing at all22%
A little59%
A lot19%

QUESTION #12 | OPINIONS ON DATA CENTERS

Do you think data centers are mostly good or bad for each of the following…

Respondents who said they’ve heard “a little” or “a lot” about data centers
Mostly goodNeither good nor badMostly bad
Home energy costs8%24%68%
The environment10%22%68%
People’s quality of life near data centers10%26%64%
Local jobs31%28%40%
Local tax revenue30%33%37%

QUESTION #13 | CONCERNS ABOUT DATA CENTERS

How concerned, if at all, would you say you are about the impact of data centers on each of the following?

Respondents who said they’ve heard “a little” or “a lot” about data centers
Extremely concernedVery concernedModerately concernedNot too concernedNot at all concerned
Water usage32%29%27%9%3%
Water supply availability (e.g. shortages or droughts)34%26%25%10%4%
Electricity usage32%28%29%8%3%
Electricity supply reliability (e.g. blackouts or grid strain)31%28%31%8%3%
Water costs32%26%30%9%4%
Water pollution28%28%28%12%4%
Electricity costs30%26%32%8%3%
Property values near data centers26%28%31%11%4%
Air pollution20%29%33%15%4%
Community or public health19%27%36%15%4%
Noise pollution21%25%32%17%5%
Your personal health / your family’s health20%21%34%21%4%
Light pollution15%26%32%22%6%

QUESTION #14 | TRUMP APPROVAL

Thinking about the time since President Trump began his second term, as a whole, would you say you approve or disapprove of President Trump?

January 2026May 2026
Strongly approve14%11%
Somewhat approve24%20%
Somewhat disapprove15%19%
Strongly disapprove47%50%

QUESTION #15 | TRUMP APPROVAL ON SPECIFIC ISSUES

Now, thinking about specific issues since President Trump took office, do you approve or disapprove of the way President Trump is currently handling…

January 2026May 2026
Foreign affairs / focus overseas40%29%
Economy38%27%
Crime46%36%
LGBT issues42%33%
DEI (Diversity, Equity, and Inclusion)42%34%
Climate42%34%
Gun violence41%34%
Preserving democracy40%33%
Education42%36%
Abortion38%33%
Immigration40%37%
Healthcare35%32%

QUESTION #16 | ELECTION INTERFERENCE

To what extent do you agree or disagree with the following statement? The federal government is taking actions that could interfere with the fairness of the 2026 midterm elections.

Strongly disagree7%
Somewhat disagree9%
Neither agree nor disagree37%
Somewhat agree24%
Strongly agree23%

QUESTION #17 | RED LINES

Whether or not you think they will actually happen, which of the following actions would you consider a “red line” if the federal government did them? In other words, if the government did these things, you would feel the need to do something about it? Please select all that apply.

March 2025August 2025November 2025January 2026May 2026
Allows the military to use deadly force against peaceful protesters51%55%52%48%44%
Uses the justice system to jail political opponents without proof they did anything wrong48%50%47%45%41%
Refuses to abide by lawful court orders and takes unconstitutional actions46%48%49%47%41%
Passes a law taking away custody rights from transgender, lesbian, and gay parents and forcing their children to be taken from them46%43%45%41%37%
Passes a law banning abortion at the federal level0%41%36%36%34%
Takes away citizenship from children born in the U.S. to immigrant parents who came here illegally39%39%40%36%34%
Passes a law that forces people to report anyone who isn’t a citizen to the government39%39%37%37%33%
Uses federal agencies to stop media outlets from criticizing elected officials37%35%38%36%32%
I would not risk my safety or the safety of my loved ones to oppose any of these actions20%20%11%18%20%
I would not oppose any of these actions4%6%5%5%7%

QUESTION #18 | CANDIDATE TRAITS

When you’re making your final voting decision for a candidate for U.S. House or U.S. Senate, which three of the following matter the most to you?

Honest and transparent43%
Respects the rule of law36%
Cares about people like me30%
Keeps promises30%
Works with others to solve problems29%
Attentive to people’s needs21%
Effective at getting results21%
Uses good judgment under pressure19%
Stands up to powerful interests18%
Compassionate toward others14%
Emotionally intelligent11%
Strong or tough8%
Assertive and direct8%
Nurturing and supportive7%
Commands respect from foreign leaders7%

QUESTION #19 | MIDTERM VOTE CHOICE

Which of the following best describes your plan to vote in the 2026 midterm elections?

January 2026May 2026
I plan to vote Democrat36%34%
I plan to vote Republican26%24%
I plan to vote, but I’m not sure yet how I’ll vote26%25%
I do not plan to vote13%16%

Methodology

  • Audience: Ideologically-Moderate US White Women
  • Sample size: 564
  • Dates in field: May 21, 2026

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